Say Goodbye to Payola: The Best “Curators” in Marketing Are Free

TV advertising is long dead – a part of marketing’s Ancien Régime that communicates less effectively today than a pet rock. Think about it. When was the last time you actually watched a TV commercial instead of skipping past it with the DVR or burying your face in your phone? Of course, you already know […]

How Gothia Towers uses Loopon

An interview with Marcus Eriksson Nordlund Today we are glad to bring you an interview with one of our users: the Guest Relation Manager of Gothia Towers, Marcus Eriksson Nordlund. The interview gives an insight on how Gothia Towers has been using Loopon over the last years and tips on how to make the most […]

Do Adjustable Beds have an Effect on Guest Satisfaction?

It seems like hotels are getting back to basics and taking beds seriously (The Telegraph). Beds are once again becoming a new way in which hotels can attract more guests. The truth is that hotels should join the sleep revolution and focus on bed comfort unless they want to end up with unsatisfied guests and […]