How NPS can act as a Growth Predictor for your Hotel
In our latest blog post we discuss how NPS can help shape your hotel’s success and act as an predictor of long-term growth. First introduced in 2003 by Fred Reichheld in the Harvard Business Review article The One Number You Need to Grow, NPS has become widely acknowledged as a Key Performance Indicator (KPI) for […]
What is Net Promoter Score (NPS)?
Net Promoter Score® (NPS) is a metric used for measuring customer loyalty and satisfaction. It is based on the simple question of “How likely are you to recommend us to a friend or colleague?”. NPS was originally introduced in 2003 by Fred Reichheld in a Harvard Business Review article titled “The One Number You Need […]
The right and wrong ways to message hotel guests
You have probably already heard or read about the benefits of letting guests real-time chat with your hotel and the ways in which it may enhance the guest experience and build loyalty. According to Skift, there is a growing number of users adopting messaging platforms such as WhatsApp or WeChat and it is expected to grow […]
A success story: Hotel Cort
At Loopon we enjoy seeing how our customers are doing, and how their efforts reflect on their NPS. Hotel Cort in Palma de Mallorca, Spain, is an example of a hotel that has achieved a very high Net Promoter Score in the past year, and has been awarded by Booking.com for having achieved an overall score of […]
Pinpoint Improvement Areas in Hotels Using Correlation
Hotel Valentine is a fictional, medium-sized hotel that caters predominantly to business travellers. Even if they are not the luxurious type, they are known for delivering reliable and consistent service. The hotel has a restaurant, a bar and a gym that is open 24h for all guests. Their facilities are modern and the personnel are […]
The Net Promoter Score
An Introduction The Net Promoter Score® (NPS) is a renowed metric that companies from a wide range of industries use in order to measure the loyalty of their customers. The NPS gives insight to, not only how loyal customers are, but how they actually behave after their experience with a given company – all based […]